@article{380b33486bfe4f8bbfb914bbf0a8a491,
title = "Zombie Apocalypse: Can the Undead Teach the Living How to Survive an Emergency?:",
author = "Marjorie Kruvand and Bryant, \{Fred B.\}",
note = "We examined whether or not CDC's zombie apocalypse campaign had the ability to achieve the agency's goals of educating young people about emergency preparedness and prompting them to get ready by developing an emergency kit and plan. While the campaign was extremely popular, we examined the question of whether the campaign had the capability to translate into knowledge and action.",
year = "2015",
month = nov,
day = "1",
doi = "10.1177/003335491513000615",
language = "American English",
volume = "130",
journal = "Public Health Reports",
number = "6",
}