@inbook{f1ca63776ad7407fb60de5a4ab131366,
title = "Volume 12: Macromarketing Applications, Part I: Ethical Concerns, Social Issues, and Animal Companions",
keywords = "Macromarketing, Ethics, Animal Companions",
author = "Shultz, {Clifford J}",
note = "Volume 1 :TRADITIONAL DECISION-ORIENTED APPROACHES: ATTITUDE INFORMATION-PROCESSING, AND FEATURES-PERCEPTIONS-AFFECT MODELS Morris B. Holbrook and James M. Hulbert Multi-attribute Attitude Models: A Comparative Analysis Comparing Multiattribute Attitude Models by Optimal Scaling Beyond Attitude Structure: Toward the Informational Determinants of Attitude Morris B. Holbrook and William J.",
year = "2015",
language = "American English",
booktitle = "Legends in Consumer Behavior: Morris B. Holbrook",
}