| Original language | English |
|---|---|
| Pages (from-to) | 225-244 |
| Number of pages | 20 |
| Journal | Journal of Business Research |
| Volume | 28 |
| Issue number | 3 |
| DOIs | |
| State | Published - Nov 1993 |
| Externally published | Yes |
ASJC Scopus Subject Areas
- Marketing
John F. Sherry, Mary Ann McGrath, Sidney J. Levy
Research output: Contribution to journal › Article › peer-review
| Original language | English |
|---|---|
| Pages (from-to) | 225-244 |
| Number of pages | 20 |
| Journal | Journal of Business Research |
| Volume | 28 |
| Issue number | 3 |
| DOIs | |
| State | Published - Nov 1993 |
| Externally published | Yes |