The Commodification of Race in Singapore: The Customer Service Implications of the Other-Race Effect on Tourism and Retailing

Geraldine R. Henderson, Jerome D. Williams, Kimberly Dillion Grantham, May Lwin

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	Asia Pacific Journal of Management
DOIs	https://doi.org/10.1023/A:1015486908809
State	Published - Aug 1 1999
Externally published	Yes

Disciplines

@article{3c58de88f782478e82a905c4b76afc54,

title = "The Commodification of Race in Singapore: The Customer Service Implications of the Other-Race Effect on Tourism and Retailing",

author = "Henderson, {Geraldine R.} and Williams, {Jerome D.} and Grantham, {Kimberly Dillion} and May Lwin",

year = "1999",

month = aug,

day = "1",

doi = "10.1023/A:1015486908809",

language = "American English",

journal = "Asia Pacific Journal of Management",

}

TY - JOUR

T1 - The Commodification of Race in Singapore: The Customer Service Implications of the Other-Race Effect on Tourism and Retailing

AU - Henderson, Geraldine R.

AU - Williams, Jerome D.

AU - Grantham, Kimberly Dillion

AU - Lwin, May

PY - 1999/8/1

Y1 - 1999/8/1

UR - http://www.consumerequality.org/pubs/99_commodification.pdf

U2 - 10.1023/A:1015486908809

DO - 10.1023/A:1015486908809

M3 - Article

JO - Asia Pacific Journal of Management

JF - Asia Pacific Journal of Management

ER -