Strategic Alignment Map: The Ongoing Development of a Program Management Tool

Paul Jensen; Roberta Jannsen; Thomas L. Zeller; Enrique R. Venta

Strategic Alignment Map: The Ongoing Development of a Program Management Tool

Paul Jensen, Roberta Jannsen, Thomas L. Zeller, Enrique R. Venta

Quinlan School of Business

Research output: Contribution to journal › Article › peer-review

Abstract

This article explains the development and continuous modification of a tool that can be used to improve both participant experience and faculty performance in Executive Education programs. This tool is the Strategy Alignment Map (SAM). Participants that use the SAM create a document that summarizes 1) their strategic purpose for attending a program, 2) specific learning outcomes and how they align with their strategic purpose, and 3) action steps for implementing the learning. Executive Education, faculty and the Dean all benefit in different ways from this tool that improves participant educational experiences.

Original language	American English
Journal	Journal of Executive Education
State	Published - 1800

Disciplines

Business

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Strategic Alignment MapFinal published version, 254 KBLicense: Unspecified

Cite this

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abstract = " This article explains the development and continuous modification of a tool that can be used to improve both participant experience and faculty performance in Executive Education programs. This tool is the Strategy Alignment Map (SAM). Participants that use the SAM create a document that summarizes 1) their strategic purpose for attending a program, 2) specific learning outcomes and how they align with their strategic purpose, and 3) action steps for implementing the learning. Executive Education, faculty and the Dean all benefit in different ways from this tool that improves participant educational experiences.",

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AB - This article explains the development and continuous modification of a tool that can be used to improve both participant experience and faculty performance in Executive Education programs. This tool is the Strategy Alignment Map (SAM). Participants that use the SAM create a document that summarizes 1) their strategic purpose for attending a program, 2) specific learning outcomes and how they align with their strategic purpose, and 3) action steps for implementing the learning. Executive Education, faculty and the Dean all benefit in different ways from this tool that improves participant educational experiences.

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Strategic Alignment Map: The Ongoing Development of a Program Management Tool

Abstract

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