Social enterprises and market performance: The moderating roles of innovativeness, sectoral alignment, and geographic localization

In Hyeock (Ian) Lee, Sung Min Kim, Seth Green

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)491-506
Number of pages16
JournalJournal of Business Research
Volume132
DOIs
StatePublished - Aug 2021
Externally publishedYes

ASJC Scopus Subject Areas

  • Marketing

Keywords

  • Geographic localization
  • Innovativeness
  • Performance
  • Sectoral alignment
  • Social capital
  • Social enterprise

Cite this