| Original language | American English |
|---|---|
| Journal | Journal of Macromarketing |
| Volume | 35 |
| Issue number | 1 |
| DOIs | |
| State | Published - Jan 3 2015 |
Disciplines
- Economics
- Public Relations and Advertising
Reduce, Reuse, Recycle … and Refuse
Research output: Contribution to journal › Article › peer-review