Perceptions and realities of male shopping behavior

Cele Otnes, Mary Ann McGrath

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)111-137
Number of pages27
JournalJournal of Retailing
Volume77
Issue number1
DOIs
StatePublished - Mar 2001
Externally publishedYes

ASJC Scopus Subject Areas

  • Marketing

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