@article{a09461c4899f4e888ff9a007325513a9,
title = "Narratives of technology consumption in the face of marketplace discrimination",
author = "Ekpo, {Akon E.} and Ben{\'e}t DeBerry-Spence and Henderson, {Geraldine Rosa} and Joseph Cherian",
note = "Akon E. Ekpo Ben{\'e}t DeBerry-Spence Geraldine Rosa Henderson Joseph Cherian This study presents a phenomenological inquiry into the lived experiences of discriminated consumers to understand how they liberate themselves from offline marketplace discrimination. We explore the critical role that information technology plays to facilitate this process, revealing how discriminated consumers use technology to prepare for battle offline, temporarily seek refuge online, and withdraw permanently online.",
year = "2018",
month = dec,
day = "1",
doi = "10.1007/s11002-018-9475-4",
language = "American English",
volume = "29",
journal = "Marketing Letters",
number = "4",
}