Macromarketing - a global focus : marketing systems, societal development, equity & poverty

Stanley J. Shapiro; Mark Tadajewski; Clifford J. Shultz

doi:10.4135/9781446262382

Macromarketing - a global focus : marketing systems, societal development, equity & poverty

Stanley J. Shapiro, Mark Tadajewski, Clifford J. Shultz

Research output: Book/Report › Book

Original language	American English
DOIs	https://doi.org/10.4135/9781446262382
State	Published - Jan 1 2009

Disciplines

Marketing
Sociology
Growth and Development

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author = "Shapiro, \{Stanley J.\} and Mark Tadajewski and Shultz, \{Clifford J.\}",

note = "Macromarketing - a global focus : marketing systems, societal development, equity \& poverty edited by Stanley J. Shapiro, Mark Tadajewski and Clifford J. Shultz II （SAGE library of marketing） Sage, 2009 : set v. 1 v. 2 v. 3 v. 4",

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M3 - Book

BT - Macromarketing - a global focus : marketing systems, societal development, equity & poverty

ER -

Macromarketing - a global focus : marketing systems, societal development, equity & poverty

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