Intercultural competence and customer facial recognition

Geraldine Rosa Henderson; Tracy Rank-Christman; Tiffany Barnett White; Kimberly Dillon Grantham; Amy L. Ostrom; John G. Lynch

doi:10.1108/JSM-07-2017-0219

Intercultural competence and customer facial recognition

Geraldine Rosa Henderson
, Tracy Rank-Christman
, Tiffany Barnett White
, Kimberly Dillon Grantham
, Amy L. Ostrom
, John G. Lynch

Quinlan School of Business

University of Wisconsin-Milwaukee
University of Illinois at Urbana-Champaign
University of Georgia
Arizona State University
University of Colorado Boulder

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	Journal of Services Marketing
Volume	32
Issue number	5
DOIs	https://doi.org/10.1108/JSM-07-2017-0219
State	Published - Aug 13 2018

Disciplines

Communication
Business
Marketing

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10.1108/JSM-07-2017-0219License: Unspecified

Cite this

@article{ad899c34785b43dfa35e1b810355d5ec,

title = "Intercultural competence and customer facial recognition",

author = "Henderson, \{Geraldine Rosa\} and Tracy Rank-Christman and White, \{Tiffany Barnett\} and Grantham, \{Kimberly Dillon\} and Ostrom, \{Amy L.\} and Lynch, \{John G.\}",

note = "Purpose: Intercultural competence has been found to be increasingly important. The purpose of this paper is to understand how intercultural competence impacts service providers' ability to recognition faces of both black and white consumers. Design/methodology/approach: Two experiments were administered to understand how intercultural competence impacts recognition of black and white consumer faces.",

year = "2018",

month = aug,

day = "13",

doi = "10.1108/JSM-07-2017-0219",

language = "American English",

volume = "32",

journal = "Journal of Services Marketing",

number = "5",

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TY - JOUR

T1 - Intercultural competence and customer facial recognition

AU - Henderson, Geraldine Rosa

AU - Rank-Christman, Tracy

AU - White, Tiffany Barnett

AU - Grantham, Kimberly Dillon

AU - Ostrom, Amy L.

AU - Lynch, John G.

N1 - Purpose: Intercultural competence has been found to be increasingly important. The purpose of this paper is to understand how intercultural competence impacts service providers' ability to recognition faces of both black and white consumers. Design/methodology/approach: Two experiments were administered to understand how intercultural competence impacts recognition of black and white consumer faces.

PY - 2018/8/13

Y1 - 2018/8/13

UR - https://asu.pure.elsevier.com/en/publications/intercultural-competence-and-customer-facial-recognition

U2 - 10.1108/JSM-07-2017-0219

DO - 10.1108/JSM-07-2017-0219

M3 - Article

VL - 32

JO - Journal of Services Marketing

JF - Journal of Services Marketing

IS - 5

ER -

Intercultural competence and customer facial recognition

Disciplines

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