TY - JOUR
T1 - Influencer Marketing
T2 - How to Be Successful in the Age of Chronically Online Consumers
AU - Drenten, Jenna
N1 - Publisher Copyright:
© 2025 Jenna Drenten, published by Sciendo.
PY - 2025/5/1
Y1 - 2025/5/1
KW - Chronically Online Consumers
KW - Content Creators
KW - Influencer Marketing
KW - Social Media Marketing
UR - http://www.scopus.com/inward/record.url?scp=105007465196&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=105007465196&partnerID=8YFLogxK
U2 - 10.2478/nimmir-2025-0002
DO - 10.2478/nimmir-2025-0002
M3 - Article
AN - SCOPUS:105007465196
SN - 2627-4957
VL - 17
SP - 10
EP - 17
JO - NIM Marketing Intelligence Review
JF - NIM Marketing Intelligence Review
IS - 1
ER -