In this Issue

Clifford J. Shultz, Terrence H. Witkowski, William Kilbourne

Research output: Contribution to journalEditorialpeer-review

Original languageEnglish
Pages (from-to)212-214
Number of pages3
JournalJournal of Macromarketing
Volume28
Issue number3
DOIs
StatePublished - Sep 2008
Externally publishedYes

ASJC Scopus Subject Areas

  • Marketing

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