| Original language | American English |
|---|---|
| Journal | Business Horizons |
| Volume | 52 |
| Issue number | 3 |
| DOIs | |
| State | Published - May 1 2009 |
| Externally published | Yes |
Disciplines
- Economics
- Marketing
Alexander Nill, Clifford J. Shultz
Research output: Contribution to journal › Article › peer-review
| Original language | American English |
|---|---|
| Journal | Business Horizons |
| Volume | 52 |
| Issue number | 3 |
| DOIs | |
| State | Published - May 1 2009 |
| Externally published | Yes |