Consumer Responses to COVID Policy Across the World: The Role of Community Resilience

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)60-77
Number of pages18
JournalJournal of International Marketing
Volume30
Issue number4
DOIs
StatePublished - Dec 2022
Externally publishedYes

ASJC Scopus Subject Areas

  • Business and International Management
  • Marketing

Keywords

  • COVID-19
  • difference-in-difference
  • preventive behavior
  • resilience
  • well-being

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