Attitudinal and behavioral resistance: A marketing perspective

Julie Tinson, Angeline G Close, Linda Tuncay Zayer, Peter Nuttall

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	Journal of Consumer Behaviour
Volume	12
Issue number	6
DOIs	https://doi.org/10.1002/cb.1445
State	Published - Jan 11 2013

Disciplines

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title = "Attitudinal and behavioral resistance: A marketing perspective",

author = "Julie Tinson and Close, {Angeline G} and Zayer, {Linda Tuncay} and Peter Nuttall",

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AU - Close, Angeline G

AU - Zayer, Linda Tuncay

AU - Nuttall, Peter

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