An ethical analysis of deception in advertising

Thomas L. Carson; Richard E. Wokutch; E James CoxJr.

doi:10.1007/BF00383562

An ethical analysis of deception in advertising

Thomas L. Carson, Richard E. Wokutch, E James CoxJr.

Virginia Tech

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	Journal of Business Ethics
Volume	4
Issue number	2
DOIs	https://doi.org/10.1007/BF00383562
State	Published - Apr 1 1985
Externally published	Yes

Disciplines

Economics
Public Relations and Advertising

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@article{a255a93fde4348c484136f972f2dfa9d,

title = "An ethical analysis of deception in advertising",

author = "Carson, {Thomas L.} and Wokutch, {Richard E.} and CoxJr., {E James}",

note = "This paper examines several issues regarding deception in advertising. Some generally accepted definitions are considered and found to be inadequate. An alternative definition is proposed for legal/regulatory purposes and is related to a suggested definition of the term deception as it is used in everyday language.",

year = "1985",

month = apr,

day = "1",

doi = "10.1007/BF00383562",

language = "American English",

volume = "4",

journal = "Journal of Business Ethics",

issn = "1573-0697",

number = "2",

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T1 - An ethical analysis of deception in advertising

AU - Carson, Thomas L.

AU - Wokutch, Richard E.

AU - CoxJr., E James

N1 - This paper examines several issues regarding deception in advertising. Some generally accepted definitions are considered and found to be inadequate. An alternative definition is proposed for legal/regulatory purposes and is related to a suggested definition of the term deception as it is used in everyday language.

PY - 1985/4/1

Y1 - 1985/4/1

UR - https://link.springer.com/article/10.1007%2FBF00383562

U2 - 10.1007/BF00383562

DO - 10.1007/BF00383562

M3 - Article

SN - 1573-0697

VL - 4

JO - Journal of Business Ethics

JF - Journal of Business Ethics

IS - 2

ER -

An ethical analysis of deception in advertising

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