Original language | English |
---|---|
Pages (from-to) | 21-27 |
Number of pages | 7 |
Journal | Business Horizons |
Volume | 38 |
Issue number | 2 |
DOIs | |
State | Published - 1995 |
Externally published | Yes |
ASJC Scopus Subject Areas
- Business and International Management
- Marketing
Clifford J. Shultz, William J. Ardrey IV, Anthony Pecotich
Research output: Contribution to journal › Article › peer-review
Original language | English |
---|---|
Pages (from-to) | 21-27 |
Number of pages | 7 |
Journal | Business Horizons |
Volume | 38 |
Issue number | 2 |
DOIs | |
State | Published - 1995 |
Externally published | Yes |