Clifford J Shultz

    Personal profile

    Research Interests

    • Globalization
    • Macromarketing
    • Policy and Sustainable Development
    • International and Cross-Cultural Marketing and Consumer Behavior (with an emphasis on devastated and recovering economies),
    • Food and Agribusiness Marketing
    • Value Chains
    • Marketing Strategy and Management
    • Marketing Places
    • Entrepreneurship

    Disciplines

    • Business
    • Marketing